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G. Ilieva

2 linked publication records

Author: G. IlievaSubject: Economics, Finance, and Sustainabilityclear all
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5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

GLOBAL TOURISM AND HOTEL PRICES IN BULGARIA

(STEF92 Technology, 2018, S. Marinov, G. Ilieva)

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The purpose of this report is to trace the dynamics of room prices in the main hotel types in Bulgaria, which occur as a result of the changing market situation (conjuncture) during the period 2010-2016. The 4 star coastal and mountain recreational hotels are investigated by categories, seasons and weekly periods. The method of average values and price indices is used as well as the method of non-standardized interview with hotel managers. The results of the survey lead to the conclusion that hoteliers in Bulgaria...

SOCIAL SCIENCES: Section Economics and Finance2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

MARKETING VARNA REGION AS DESTINATION FOR CULTURAL TOURISM

(STEF92 Technology, 2018, Stoyan Marinov, G. Ilieva)

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The purpose of the report is to present a framework of marketing of Varna District as a tourist destination for cultural tourism. It defines cultural tourism and its diversity due to different motivational purposes. As an indicator of the tourism demand for cultural tourism, the number of museum visits in the destination is used. The dynamics of the volume of museums visits in Varna District was compared to the volumes of the visits in other districts of Bulgaria for the period 2012-2017. The report analyzes the r...

SOCIAL SCIENCES: Section Economics and Finance2018
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