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Small and medium sized companies (SMEs) play a vital role in the securing and building a sustainable and responsible business environment of a particular region. SMEs approach to the surroundings may be based on completely different activities than large enterprises apply. The paper aims to evaluate the possibilities of implementation of social responsible activities in a selected Czech SME. In an effort to increase the continued low level of ethical character of the Czech business environment, it is SMEs that can...

Concept of Corporate Social Responsibility requires balanced consideration of environmental, economic, ethic, philanthropic and social issues. The companiesВ’ effort to present relevant responsible activities can be considered as ones of the most meaningful reporting goal with strong impacts on important stakeholders as well as on the broad society. Presentation of economic and environmental information via regular reports and static companiesВ’ web pages can be considered as a common company practice, but social,...