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Year: 2018Subject: SOCIAL SCIENCES: Section Business and Managementclear all
Showing 151-174 of 174 records
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

REMOTE EMPLOYMENT OPPORTUNITIES AT THE EXTERNAL RELATIONS DEPARTMENTS OF PUBLIC SECTOR ORGANISATIONS

(STEF92 Technology, 2018, Dace Kaufmane, A. Eglite)

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Work arrangements constantly change, as the interest of individuals in greater flexibility in relation to their work arrangements increases. Remote jobs in Latvia become increasingly popular with the advancement of information technologies and the increasing wish of individuals for flexible working hours. Productive remote work is possible only by means of modern information and communication technologies. The research aim is to characterise the types of employment and identify the opinions of external relations s...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

EMPLOYEES’ ENGAGEMENT RELATION TO WORK STRESS IN “ALFA” LTD

(STEF92 Technology, 2018, Raina Vira, K. Evita)

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Nowadays organizations have external requirements to change and adapt more than ever before, and the individuals must be able to continuously develop their skills, personal resources and expertise to meet the organizational changes. This requirement raises the pressure and increases the stress level, as well as the difficulties in ensuring the balance between work and private life. To be able to adapt to the requirements of the employer, be competitive, not to let the stress adversely affect the performance and at...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

THE IMAGE OF RUSSIAN ORTHODOX CHURCH DURING THE GREAT PATRIOTIC WAR (1941-1945) IN MODERN RUSSIAN SCHOOL TEXTBOOKS

(STEF92 Technology, 2018, S. V. Kulik, E. A. Samylovskaya)

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The paper describes the image of the Russian Orthodox Church during the Great Patriotic War (1941-1945), reflected in school textbooks in contemporary Russia. On the basis of the content analysis the authors highlighted the main components of the image of Russian Orthodox Church during the period under review. First, we analyzed the total amount of pages devoted to the history of the Russian Orthodox Church during the Great Patriotic war in every textbook, we studied and counted the percentage of these pages with ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

FACTORS AFFECTING CONSUMER DEMAND AND DEMAND IN THE REPUBLIC OF KOSOVO

(STEF92 Technology, 2018, Naim Ismajli, A. Behluli, R. Bajrami, I. Krasniqi)

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The main purpose of this study is to describe and analyze the needs and consumer demand of citizens of the Republic of Kosovo in relation to the factors affecting it. Parts of the study were 500 citizens of the Republic of Kosovo, of which 64% (n = 320) were females and 36% (n = 180) were males. The analysis of empirical data is done through the SPSS program, where the measurement of the results is done with the techniques like correlation and Anova. From the findings of this study it has resulted that the income ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

MAGISTRACY OF AINCIENT ROME AS THE FIRST INSTITUTE OF DEMOCRATIC GOVERNANCE IN EUROPE

(STEF92 Technology, 2018, Elena V. Martynenko, N. P. Parkhitko)

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The article is devoted not just to historical analysis of the Roman republican structures, but to the revealing of historical backgrounds of the institutes of democracy that we have today. In fact the Romans were the first who established the stable and viable institutes based on democratic principles and able to survive even great civil wars of the late Republic and to transform into effective mechanism of state management during the period of Empire. What was called in the ages of Rome “magistracy” today is call...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

STRATEGY, ORGANIZATION AND ECONOMICS OF THE KNOWLEDGE MANAGEMENT SYSTEM AS ENSURING COMPETITIVE ADVANTAGE OF ENTERPRISES IN THE INNOVATION ECONOMY

(STEF92 Technology, 2018, O. Ruzakova, E. Butsenko, I. Zvyagintsev)

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This article considers the development of the theory of knowledge management. The relevance of the article is due essentially to the powerful development of the information and digital economy and its impact on all areas of the economy of the state. The purpose of the article is the development of theoretical provisions on the strategy, organization and economy of the knowledge management system as a component of the enterprise management system as a whole. Methods of forming the strategy of the knowledge manageme...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

QUALITY AND LOGISTICS IN BUSINESS MANAGEMENT

(STEF92 Technology, 2018, M. Kadlubek)

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Quality management and logistics processes in an enterprise should be closely related. The area of quality management and logistics processes must penetrate each other, co-exist. Their cooperation enables the company to achieve the organization's goals effectively, attract new customers and build a competitive advantage in the market. In the process of quality management in logistics, an important area is to prepare and constantly monitor the system of logistics implementation of customer service. The purpose of t...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

THE PLAYFUL STRATEGY OF DECISION-MAKING (INDIVIDUAL - ORGANIZATION - SOCIETY)

(STEF92 Technology, 2018, M. Kalashnikova)

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This article is concerned with the “playful” strategy of decision-making developed by James G. March, which from his point of view is effective at all levels of human activities and can contribute to the transformation of the entire social structure of society. James G. March proposed the model of decision-making by individuals, organizations, social and cultural systems, which was based on the rejection of reasonable arguments in favor of sensible foolishness. The author demonstrates that the ideas of James G. Ma...

SOCIAL SCIENCES: Section Business and Management2018
DOI
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

START UP BUSINESS CHALLENGES IN TRANSITION COUNTRI ES-CASE OF KOSOVO

(STEF92 Technology, 2018, I. Krasniqi, V. Ramaj, N. Ismajli, R. Hajdaj, K. Gashi)

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The purpose of this paper is to explain the importance of the initial orientation of startup businesses in the market and the problems that they face in the enfant industry phase. Thereof the paper aims to identify challenges and obstacles they face in this phase specifically in the transition country markets. There are many challenges including political, economic, social, cultural, legal, environmental, cultural and technological factors affecting the success or failure of businesses in initial stage. The paper ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

MASS SPORTS IN THE USSR IN 1920S-1930S: HISTORIOGRAPHY AND RESEARCH METHODS

(STEF92 Technology, 2018, Svetlana B. Ulyanova, N. V. Ofitserova, I. V. Sidorchuk)

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The paper dwells on the phenomenon of mass sport in the context of the social history of the Soviet society of the 1920s and 1930s. The sport is a subject of historical reflection attracting more and more attention. The paper analyzes the development of healthy lifestyles, physical culture and sports as a subject of scientific study. The study of the mechanisms of recruitment of participants of sports clubs, teams and societies, the formation of leisure sports practices is the field of the "new" social history of ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

GOODS RANGE FORMATION FOR SPECIFIC TARGET AUDIENCE

(STEF92 Technology, 2018, Elvira Pyanikova, A. Kovaleva, M. Zaikina, O. Evdokimova, S. Mikhailova)

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Formation of goods range represents one of the main directions of enterprise commercial work which carries out selection of certain goods and offers this range in the market. Principle of production formation is reflection of demand features in assortment for target audience. In this case specific target audience is consumers who have similar criteria in individual characteristics and preferences. Full assortment analysis includes the use of several known and universal methods. Company can develop recommendations ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

APPLICATION OF MODERN TECHNOLOGIES IN MANAGEMENT OF HUMAN RESOURCES IN THE MINING COMPANY IN POLAND

(STEF92 Technology, 2018, E. Wlodarczyk, A. Rybak)

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Recurrent annual regularities of the level of production and sales of hard coal in the Polish market result in the coal companies facing the surplus of production in the, so called, slack season, as well as shortages of coal in the season of increased demand for coal. At present mining companies solve this problem by outsourcing mining workers. However, this is not the most favourable solution because of the negative approach of the mine workers towards this kind of practices. Moreover, planning of employment is c...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

MANAGEMENT RESERVE: METHODS OF FORMATION AND EVALUATION OF ECONOMIC EFFICIENCY

(STEF92 Technology, 2018, Alena A. Borisova, V. A. Shastova)

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The article examines the issue of improvement the personnel reserve formation and the tools for its implementation. Requests of the companies’ management systems for methodical provision of assessment of the costs recovery invested in formation of the personnel reserve are stated. Development of the structural and substantive content of the personnel reserve technology is characterized. The fundamental criteria, which analyze to determine whether or not specialists are fit for personnel reserve and diagnose of mot...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

THE ISSUE OF GOODWILL AS AN INTEGRAL PART OF THE VALUE OF THE CONSTRUCTION COMPANY AND ITS MARKETING IN THE CZECH REPUBLIC

(STEF92 Technology, 2018, R. Dohnal, H. Hanusova, Z. Lipovska)

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The effect of goodwill is unquestionable against to its influence on the supplier. goodwill affects the marketing of the company and mainly affects its marketing strategy. The meaning of goodwill is not the same in the world but generally is considered to be an integral part of the company’s value and company assets mainly intangible assets. In many countries, goodwill is considered to be a long-term assets of the company. This refers to countries where is no difference between long-term tangible assets, intangibl...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

THE PERCEPTION OF EASTERN EUROPE IN THE THOUGHT AND THE POLITICAL PROJECT OF NICCOLO TOMMASEO

(STEF92 Technology, 2018, M. A. Napolitano)

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The present study aims to analyze the perception of Eastern Europe in the thought and the political project of Niccolò Tommaseo, therefore, it seeks to examine not only the theoretical aspects, but also the geopolitical and geo-cultural significance of Eastern Europe, indispensable engine of the practical actions taken to bring about the desired path of emancipation of the peoples of that whole area. Aware of the value of this project, a source of inspiration for the actions of other patriots including Mazzini, th...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

ANALYSIS OF INNOVATIVE ACTIVITY OF RUSSIA AND FOREIGN COUNTRIES ON THE BASIS OF INTERNATIONAL RATINGS

(STEF92 Technology, 2018, E. Okunkova, I. Sharova, D. Mironova, E. Kuznetsova)

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Today innovation activity is considered as one of the main conditions for the modernization of the economy and one of the main indicators of competitiveness of the state. The article presents the comparative analysis of innovative activity of Russia and foreign countries and shows the global innovation index of Russia. Based on the analysis, the strong and weak points of the innovation system of Russia have been identified, the main problems hindering the development of innovation activities in Russia have been re...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

BRAND DESIGN AS THE PART OF THE AIRLINES MARKETING STRATEGY

(STEF92 Technology, 2018, Eva Endrizalova, M. Novak, V. Nemec, M. Tilsar, S. Szabo)

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The visual identity of airlines is important component of their business. This is emerging from intermediate service character of air transport which is not primary target of passengers and is significantly unified at the international level. Air transport as a service is intangible, processes and resources are very similar and thus greater emphasis must be placed on the visual identity of companies. The article describes the specifics of the marketing mix of airlines with emphasis on the fifth and sixth P - Peopl...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

HOW TO START BUSINESS IN SLOVAKIA - FUNDING OPTIONS

(STEF92 Technology, 2018, Maria Juskova, L. Bednarova)

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Business entities represent one of the main and an inseparable part of economy in each country. On a daily basis these entities face to problems that influence their structure, results and business activity too. In addition to that, new business entities have to face to problems associated with the starting of a new business itself, especially with funding for first months. The most important step in a life of a new business entity is to getting a startup funding. This paper focuses on an identification of structu...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

DELIMITATION OF THE EUROPEAN UNION COUNTRIES DUE TO THE TRANSPORT INFRASTRUCTURE

(STEF92 Technology, 2018, Katarzyna Chudy-Laskowska)

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The purpose of the article is to answer the questions whether transport infrastructure in the EU countries is diverse and to what extent and whether the level of infrastructure development has changed over the years 2008-2015. A review of the literature on transport infrastructure in the EU countries and the impact of its state on the socio-economic development of the studied regions has been made. Due to its complexity, 10 indicators describing the condition of transport infrastructure in the EU countries were us...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

COMSOM NEURAL MAPS AS A NEW MACHINE LEARNING TOOL FOR CLUSTERING, FORECASTING AND DATA EVALUATION PROBLEMS

(STEF92 Technology, 2018, Janusz Morajda)

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The paper presents a new, developed by the author, concept of an artificial neural map, named COMSOM and inspired by classic SOM neural networks. The initial part of the article shows a general idea of COMSOM model and its structure, which includes two layers of artificial neurons: input layer (with typical task of distributing input values to data processing neurons) and basic layer containing usually a great number of processing elements, located inside a rectangular part of an XY plane, and able to move freely ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

MUSIC AS RETAIL ATMOSPHERIC FACTOR AND INFLUENCE ON CONSUMERS BEHAVIOR IN LATVIA

(STEF92 Technology, 2018, Jelena Salkovska, A. Batraga, A. B. Siga, J. Duboviks)

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Music is a sensory marketing element. Retail image is formed by material, functional and psychological factors in physical environment showing how consumers identify the brand, price position and offered values. Retail atmosphere is closely related to the perception of psychological factors, which are retained in memory as brand symbolism and a pleasant atmosphere affects consumer’s loyalty. Music stimulates consumer’s response and behaviour in the retail environment. The effects of music are studied in terms of e...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

IMPROVEMENT OF PERSONNEL RECRUITMENT SYSTEM FOR HIGH-STRESS WORKING ENVIRONMENT

(STEF92 Technology, 2018, S. Blumberga, A. Sakovica)

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The personnel recruitment system is one of the key mechanisms in the work of the personnel management department. The personnel department is responsible for the attraction and selection of individuals with the required working skills. Problems in the researched organisation are inadequacy of employees in a stressful environment and oftentimes unsuccessful personnel recruitment processes. Str?ss is among the key factors which influence the job efficiency of the personnel in the researched organisation. Some employ...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

FOUR DIMENSIONS OF CORPORATE SOCIAL RESPONSIBILITY - EMPIRICAL SURVEY

(STEF92 Technology, 2018, Simona Cincalova)

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Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. CSR is built on four pillars (dimensions) – economic, social, environmental and philanthropic. The main objective of the contribution is to find out more detailed information on CSR on transport enterprises through research. The work focuses on enterprises in the Transport and Storage sector, where primary research is carried ou...

SOCIAL SCIENCES: Section Business and Management2018
5th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2018
Publication

RELIGIOUS POLICY OF THE SOVIET STATE IN “THE YEAR OF GREAT CHANGE”

(STEF92 Technology, 2018, Anatoly N. Kashevarov, E. A. Samylovskaya)

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This article shows how the developed, adopted and implemented by the Party and the Soviet power in 1929, regulations, resolutions and other acts marked the beginning of the new attack stage on the religious organizations when the state bodies in fact proceeded to their complete elimination. A particularly severe blow was inflicted on the Russian Orthodox Church. One of the main arguments of the outbreak of the anti-religious campaign was the accusation of the Russian Orthodox Church of being “counter-revolutionary...

SOCIAL SCIENCES: Section Business and Management2018
Showing 151-174 of 174 records

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