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C. Mihalcescu

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Author: C. MihalcescuSubject: SOCIAL SCIENCES: Section Economics and Financeclear all
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4th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2017
Publication

THE IMPACT OF THE INTERNET PROMOTION OF ROMANIAN TOURISM PRODUCTS AND SERVICES ON CONSUMER DEMAND

(STEF92 Technology, 2017, B. Sion, C. Mihalcescu)

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The main objective of this paper was identifying the needs, wishes and expectations of Romanian customers in connection with their holidays, to the purpose of attempting the rebound of this economic branch, and the increase of the interest of as many potential customers as possible for Romania. The reason for choosing this topic resulted mainly from a desire to offer relevant information about a real-life situation on the Romanian tourism market, in which Romanians prefer spending their holidays abroad. In the res...

SOCIAL SCIENCES: Section Economics and Finance2017
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