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J. Mitrikova

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Author: J. MitrikovaSubject: SOCIAL SCIENCES: Section Economics and Financeclear all
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6th SWS International Scientific Conference on Social Sciences ISCSS 2019
Publication

IT SYSTEMS IN CRM AND E - CRM USING IN HOTELS INDUSTRY

(STEF92 Technology, 2019, K. Sambronska, J. Mitrikova)

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Every business subject strives to achieve the highest possible prosperity and profitability of its business in connection with the fulfillment of its business mission and achievement of the set strategic goals. Successful sales of products and services to customers are a prerequisite for achieving the set goals. Customers are one of the key to future business development, so it is very important for enterprises to pay attention to customer relationship management. Customer Relationship Management is a process of i...

SOCIAL SCIENCES: Section Economics and Finance2019
4th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2017
Publication

HOTEL SERVICES OFFER FOR THE SEGMENT OF DISABLED GUESTS

(STEF92 Technology, 2017, K. Sambronska, P. Gallo, A. Senkova, J. Mitrikova)

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In last years, European Union countries increase requirements for barrier-free accessibility of the environment. Such environment adaptation has become almost a matter of course in current needs. Slovakia as a country remains poor in the field of such accessibility. Physically disabled people represent in tourism small segment, which have not received sufficient attention yet. On the other hand, their participation in tourism field has a growing tendency from a development point of view. Significantly, proportion ...

SOCIAL SCIENCES: Section Economics and Finance2017
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