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The study deals with the issue of creative economy and cultural industries in the context of media production and creation in conditions of contemporary society. In the paper the author critically evaluates new paradigm of creative economy and cultural industries, which according to her have become a part of concept of official cultural policy both of the European Union and its individual member states. She points out the paradoxicality of implementing this political concept into a specific field, which is media i...

The author analyzes in her study a process she calls carnivalization of media production in the society of post-millennium era. She shows anti-intellectualism as an indicator of world image in which traditional moral and educational principles are pushed to the edge of society’s interest. She claims that based on the transformation of media production paradigm the hedonistic approach is superior to the creative principle and becomes a base for creating media reality affected by hyper-consumerism, anti-intellectu...