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Interactive forms of teaching a foreign language include modern tools for the teacherstudent relationship within the global Internet. The purpose of this work was to identify these forms of communication, as well as to determine the possibilities of interactive forms of cooperation in the framework of learning the French language. The authors give an overview of the historical transformation of interactive means of teaching a foreign language. It is highlighted that interactive forms of language learning continue ...

The article deals with the manipulative potential of speech means of English business discourse in the media space. The study is a relevant topic, since the concept of business media discourse as a separate type of discourse has not yet been singled out. The material of the study comprised the public speeches of businessmen, commercial staff and economists for the period of 2021-2023. The authors resort to the method of functional discourse analysis, which substantiates the selection of speech means by a communica...

English Business discourse is a unity of interrelated functional styles (registers) of speech used in business contexts. The register under investigation is the business press as it actualises one of the most important functions of discourse – the function of consciousness formation. Shaping the worldview, forming opinions and attitudes is currently on the global agenda as a point of contention in business, media, and political discourse. Pragmatic impact of mass media speech has attracted attention of researche...

Modern international economic relations are characterized by instability and conflict character. Current events in British political, business and economic life make the nation identify itself in new global environment. The image of the country as a strong player on the international arena is powerful tool which aims to unite its citizens and form the consciousness of prosperity and economic development. This fact makes the verbal characteristics of identity formation in discourse a topical issue to study. The aim...