THE ROLE OF BLENDED LEARNING IN INCREASING STUDENTS' EMPLOYABILITY
(SGEM WORLD SCIENCE (SWS) Scholarly Society, 2024, Juergen Bleicher, Emil Velinov)
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The swift evolution of education, catalyzed by the global pandemic, has driven the infusion of advanced technologies into higher education. As student expectations evolve amid global trends, a paradigm shift in pedagogical strategies is underway. This paper explores the realm of international business education and investigates the influence of Blended Learning in International Contexts (BLIC) on increasing students’ employability. This study analyzes the motivating factors propelling student participation in vi...

