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K. Sambronska

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Author: K. SambronskaYear: 2019clear all
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6th SWS International Scientific Conference on Social Sciences ISCSS 2019
Publication

IT SYSTEMS IN CRM AND E - CRM USING IN HOTELS INDUSTRY

(STEF92 Technology, 2019, K. Sambronska, J. Mitrikova)

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Every business subject strives to achieve the highest possible prosperity and profitability of its business in connection with the fulfillment of its business mission and achievement of the set strategic goals. Successful sales of products and services to customers are a prerequisite for achieving the set goals. Customers are one of the key to future business development, so it is very important for enterprises to pay attention to customer relationship management. Customer Relationship Management is a process of i...

SOCIAL SCIENCES: Section Economics and Finance2019
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