Browse

This paper offers a case study-based analysis of Information and Communications Technologies (ICTs) implemented in the museums located in the city of Brasov, Romania. Through direct, on-site observation conducted in several key cultural institutions within the city, the study examines the types of digital tools used in museum environments. The research focuses on how technologies such as interactive displays, digital kiosks, virtual tours, and mobile applications contribute to visitor accessibility, and educationa...

In the era of digital communication, the utilization of technology in tourism marketing strategies has gained paramount importance. As digital technologies continue to evolve, their impact on marketing strategies across various sectors has become increasingly significant. The practical potential of AI-generated content may be considered by destination marketing practitioners to create personalized, effective campaigns that resonate with diverse audiences, enhancing their connection with travelers. Therefore, this ...

The COVID-19 outbreak has negatively affected all categories of tourism services operators and tour guides became especially vulnerable due to their small size, independent activity and difficulty in accessing governmental funding and support. Romanian tour guides make no exception and face increased vulnerability in the context of dramatic decline of international tourism. The present study aims to reveal the impacts that the COVID-19 pandemic had on the activity of Romanian tour guides and to identify possible m...

The research was carried out between 2016-2017 at Research and Development Station for Plant Culture on Sands Dabuleni on sandy soil with reduced natural fertility. Five Korean sweet potato varieties (Yulmi, Juhwangmi, Hayanmi, KSP 1, KSC 1) were studied, using planting rooted shoots and non-rooted shoots. The results show increase in the number of tuberous roots, with 0.42 large tubers/plant and 0.65 small tubers, by using rooted shoots for planting, compared to planting of fresh cut shoots. Were observed Yulmi a...